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“Successful fundraising depends on transformational storytelling.”

So says the legendary Ken Burnett, who revolutionised fundraising with his concept of ‘relationship fundraising’.

It’s true. People bond with organisations that can tell stories that resonate and

create an emotional response. Of course, logic is important to reinforce your appeal, but emotion is far more powerful in engaging your donors.

Fundraising storytelling is a specialist art: and SCG Precision’s copywriting team are masters of the craft.

Led by seasoned fundraiser, Terri Sheahan, the copy team focus on delivering donor-centric communication that strengthens the relationship between causes, and those who support them.

SCG Precision is the donor communications specialist for all your fundraising collateral, including:


• Annual Appeals (Direct Mail & digital) 

• On-boarding communications

• Stewardship letters & EDMs                        

• Donor newsletters

• Impact Reports                                    

• Thank You campaigns

• Donor Surveys                                    

• Social media campaigns

• Case for Support                                 

• Website Content

• Annual Reports                                     

• Grant Writing

• Corporate / Partnership Proposals

SCG Precision specialises in compelling communication that inspires donors to act. Developed by award-winning copywriters with a passion for fundraising.

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